Agencies and Companies Can Reduce PR Costs by 50%

Marketing consulting company NNC Services launches a new service on the Romanian Market – „PR on Demand”

Bucharest, 23rd of June 2010 – NNC Services, a Romanian marketing and management consulting company, launches „PR as a Service", a premiere on the Romanian market. It is aimed primarily to the full-service advertising agencies, web, creation or communication, of any size, that have the opportunity to reduce PR costs by 50%. A secondary target of the new services is represented by the end users, especially medium and small companies who can now afford such quality services, quickly and efficiently.

The creation of "PR as a Service" comes as a response to the frequent requests the agencies receive from customers to provide specific elements of PR, unlike expensive and engaging contracts that are not always effective for both sides. Moreover, this approach to PR is also new at a worldwide level – it can be considered a consequence of the need to reduce costs amid the difficult economic situation.

Making internally the PR services requires the allocation of a specialized man or even a team, but also additional costs such as taxes or personnel costs. With such costs, many companies drop the PR elements, a wrong decision for the company's performance. By choosing "PR as a Service", PR costs are reduced by 50%, without affecting the services’ quality, but also without contracts that are demanding and have hidden costs.

"I have noticed this trend of the customers to ask the agencies for specific PR elements. A press release, a media monitoring report, content for a website or for a brochure. Therefore, NNC meets the needs of those agencies that wish to subcontract the services, in a punctually manner, to streamline the process, but especially the cost of producing, distributing and monitoring these media elements. We have the experience and the experts to provide the best PR services on demand, at competitive prices for the local market", says Loredana Niculae, Managing Partner NNC Services.

The agencies may require the PR services both as packages and as individual elements, depending on the customers’ requests.

Further, the services of "PR on Demand" may be provided to companies that need punctually certain PR elements. The NNC Services’ specialists become the virtual PR team of the company, but without a long-term contract or an expensive commitment from the client. Thus, any company, of any size, can afford the writing, the distributing and the monitoring of a press release, for example, which, until now, was available only in the long-term contracts, thick and expensive and, most of the times, inadequate to the in size and the needs of the customer-company.
 

NNC Services brings in a pragmatic approach of the PR services, based on its experience in marketing consultancy, management and sales. The company is specialized in communication services for B2B companies. Because of this specialization, the main benefit gained by the companies that choose "PR on Demand" services offered by NNC consists in real results with low investment.

For more details about the new NNC’s "PR on Demand" services, read here the services’ presentation.

For questions and press information, please contact:

Oana Burghelea
Senior Marcom Consultant, NNC Services
oana.burghelea[at]nnc-services.com
PR & Communication Unit
NNC Services
P: + 4 07 53 08 82 69
F: + 4 (021) 313 56 85